Ok, Hello! Politics
Mr. Cameron – I didn’t want to see your family on the news. I’m sure they’re perfectly lovely and you’re completely dedicated to them but this was a poor decision –not least because of the reason you gave.
“In modern politics,” Cameron says, “voters want to know what makes politicians tick.” “The family,” he continued, “was at the heart of his politics and he wanted voters to really believe that.”
What he means is: “In modern political marketing – voters are more accessible if they can humanise us. Snapshots of me and my beautiful family are a demonstration of my humanity and I’d like people to see that.”
This was unnecessary. I believe Cameron is a decent family guy. I’m sure he is a committed father and loving husband – we didn’t need this marketing. We really didn’t.
What when the feral media go digging after the little girl’s school report cards? What when some jerk who dated his wife as a teenager tries to sell a story to a tabloid? What when the nanny says something that gets twisted out of proportion and finds itself the subject of unfounded discussion on bloggers’ sites?
Mr Cameron, or any other politician, can be a great guy at home or a distant workaholic insofar as his role in public life is concerned. Get the politics right – let the marketing support it rather than the other way around.
It’s a further plunge into the world of political discussion without substance. In Britain, we really didn’t need that.
Ok, Hello! Politics | 4 comments (4 topical)
Ok, Hello! Politics | 4 comments (4 topical)


